Baker House Italian mini-breads are made for a pleasant experience! Take a pleasant pause and be transported on a journey through the delicious expanse.
Mini breads are a great addition to any meal, whether it’s sunflower seed bread with pâté or cottage cheese for breakfast, with Provencal herbs for a salad or soup at lunch, and a cheese plate with mini-breads with tomato and oregano with wine for the evening will not leave you, or your guests.
Take the breads with you on the road or to work – they are pleasantly crunchy, do not crumble, and energize you with natural ingredients , vitamins and minerals.
Умение идти в ногу со временем, улавливать тренды и всегда предлагать рынку продукты, которые отличаются небанальным подходом и каждый раз не просто оправдывают ожидания потребителя, но и порой предвосхищают их – вот фирменный стиль работы Раменского Кондитерского Комбината. Бренды компании, ставшие за годы своего существование символом качества, на которое сегодня ориентируются многие, продолжают развиваться и задавать тон в отрасли.
Один из векторов развития Раменского Кондитерского Комбината связан с расширением ассортимента продукции в индивидуальной упаковке. Это напрямую связано с особенностями потребительского поведения. По опросу ВЦИОМ, 57% россиян совершают спонтанные покупки. Подобным образом обстоят дела во всем мире – например, в Китае импульсивные приобретения свойственны 88% потребителей.
Индивидуальная упаковка позволяет купить ровно столько кондитерских изделий, сколько человек способен съесть здесь и сейчас. Кроме того, это очень удобно и практично, как раз для тех перекусов, без которых многие не могут обойтись. И выбор должен быть у каждого.
И, если сторонники ЗОЖ могут выбрать из ассортиментного портфеля Раменского кондитерского комбината те же хлебные палочки, то для любителей сладких перекусов производитель выпустил в индивидуальной упаковке сразу два вида Мини-тартов BAKER HOUSE: карамельно-арахисовый и кокосовый. Эти традиционные французские корзиночки, изготовленные из светлого песочного теста, наполненные густой карамельной начинкой с дробленым арахисом или с сочной кокосовой начинкой, и декорированные шоколадной глазурью, которые уже успели полюбиться россиянам, теперь удобно взять с собой. Изысканный десерт, способный зарядить энергией на весь день и сделать любое чаепитие более приятным, в индивидуальной упаковке становится доступным для вас в любом месте.
И это не единственная премьера, которую подготовила компания. В настоящее время на предприятии ведется работа по выпуску в индивидуальном формате продукции востребованной покупателями линейки от TM KOVIS – «Колечки».
«Колечки» – это уникальный продукт для российского рынка, в котором идеально сочетаются сочная начинка и воздушное тесто, а легкая тающая текстура создаст настроение на целый день. Идеально для перекуса! Тем более что в индивидуальной упаковке можно купить одно или несколько колечек, съесть его по дороге или взять с собой на работу, в школу и не переплачивать. «Колечки» TM KOVIS доступны по цене и отличаются превосходным качеством. Подходят они и для продаж в вендинговом формате – они хорошо входят в ячейку большинства автоматов и не деформируются при падении. Еще одно преимущество продукта связано с возможностью выбора для потребителя, того вкуса, который нравится именно ему. Сейчас продукт представлен в ассортименте с 3 видами популярных начинок: с клубничным джемом, шоколадно-ореховым кремом, и с кремом вареная сгущенка.
LLC “RAMENSKY KONDITERSKY KOMBINAT ” is a stable and dynamically developing enterprise engaged in the production of confectionery products. It has been working in the Russian market for almost 25 years . In an effort to reach the consumer audienceto the fullest extent possible, RKK markets its own brands, developed for different price segments – BAKER HOUSE (BH), Kovis, Master of Dessert, Domashniy, Funny Bunny are represented in almost every retail outlet. In the future the manufacturer intends to move only forward, expanding the assortment and continuing to give new flavors to its consumers. LLC “RAMENSKY KONDITERY COMBINAT” 140152, Moscow region, Ramenskoye, v. Kuznetsovo, ul. Tsentralnaya, p. 180 Tel: +7 (495) 941 61 29 E-mail: Info@ramkonditer.ru www.ramkonditer.ru LLC “RKK Trade” – the official dealer of LLC “RAMENSKY KONDITERSKY Kombinat” 121170, Russia, Moscow, Kulneva str. Kulneva, 3, bldg. 1 Tel: + 7(495) 221 70 34 E-mail: info@rkktrade.ru www.rkktrade.ru
BAKER HOUSE delights its customers with another new product – GRISSINI breadsticks. They add variety to any dish and allow you to quickly prepare light snacks. Breadsticks are made according to traditional recipes, without dyes or preservatives. They are baked from yeast dough in a special tunnel-type oven. The recipe is based on only natural and high-quality ingredients, including sunflower and sesame seeds, EXTRA VIRGIN olive oil (extra virgin oil), dry garlic and Italian herbs. This combination of ingredients supports the trend towards conscious consumption.
GRISSINI from BAKER HOUSE can quickly and elegantly decorate the table and brighten up the wait for dishes to be served. Now breadsticks are a common element of table setting in restaurants and pizzerias around the world. Today, GRISSINI breadsticks from BAKER HOUSE are available in two flavors:
According to Nielsen research, “Russia has become the leader in the growth rate of cash sales in the group of goods that can be conditionally combined into the category “sneaking”: the increase was 10.2%.”
The market for bread snacks is developing thanks to the trend for fractional meals. Due to the increasing pace of life, many do not have time to have a full lunch, preferring light snacks and snacks that can be eaten on the go. GRISSINI from TM BAKER HOUSE support these trends. Breadsticks are convenient to take with you as a light snack. The compact packaging is made of high-quality material and has a simple, but at the same time stylish design. Italian breadsticks can be safely added to the list of must-have products for preparing snacks. The sticks pair perfectly with an endless assortment of cured meats and a variety of cheeses.
GRISSINI can be beautifully presented as an appetizer with a glass of wine, wrapped in a slice of prosciutto. GRISSINI can also be added to the lunch or dinner menu, replacing regular bread – they are ideal for soups, salads and meat. The product has a bright flavor palette, and in addition to natural and high-quality ingredients, it also contains vitamins and minerals.
With many foreign companies leaving, buyers will be looking for equivalents to foreign breadsticks. And GRISSINI from TM BAKER HOUSE will easily occupy the vacated niche. At the same time, the product is available to everyone – its price is significantly lower than the remaining imported analogues. With confidence, we can say that the new product will show itself with dignity both on the healthy food shelf and on the snack shelf.
BAKER HOUSE is a brand of Ramenskoye Confectionery Plant, which has been operating on the Russian market for more than 20 years and is one of the leading Russian manufacturers of confectionery products, which is confirmed by the company’s annual awarding of the “Best Enterprise” status. The company’s product line, in addition to BAKER HOUSE, also includes well-known brands, such as KOVIS, Master of Dessert, Funny Bunny and Domashny. All company brands are represented in almost every retail outlet. In the future, the manufacturer intends to move only forward, expanding the range and continuing to give new tastes to its consumers.
RAMENSKIY CONFECTIONERY PLANT, LLC 140152, Moscow region, g. Ramenskoye, d. Kuznetsov, st. Central, p. 180 Tel.: +7 (495) 941 61 29 E-mail: Info@ramkonditer.ru www.ramkonditer.ru RCC Trade LLC is the official dealer of RAMEN CONFECTY PLANT LLC 121170, Russia, g. Moscow, ul. Kulneva, 3, str.1 Tel.: + 7(495) 221 70 34 E-mail: info@rkktrade.ru www.rkktrade.ru
According to the 2021 Global Consumer Behavior Survey conducted by PWS among Russian consumers, 40% of respondents are increasingly paying attention to everything related to health, as well as environmental and sustainable development issues. RAMENSKY CONFECTIONERY FACTORY constantly studies trends in the market of confectionery and healthy lifestyle products, conducts surveys of target audience, introducing innovative solutions, improving the recipe and expanding its product portfolio. The company started 2022 with a total upgrade of the “Scandinavian” bread line – changes affected the recipe, packaging and design.
Power of the North
In Scandinavian countries, bread is a traditional product and a worthy replacement for regular yeast bread. The crispbreads contain slow carbohydrates, a large amount of fiber, are enriched with vitamins and minerals, and various food additives and spices fill this healthy product with an appetizing aroma and excellent taste.
Today, bread is produced in a large assortment, from various varieties of cereal crops. For example, whole grain “Scandinavian” breads “Baker House” ™ are available in two flavors:
“Scandinavian” breads are made according to a unique recipe from natural ingredients: they use a minimum amount of flour and water, which are the binding element of all cereals. Crisps contain only grain mass: sunflower seeds, sesame seeds, oatmeal, flax seeds, etc. All these useful substances help remove toxins from the body, improve digestion and speed up metabolism, satisfy hunger for a long time and saturate you with energy for the whole day.
Thanks to the special production technology of the product, the vitamins and minerals contained in dietary fiber, namely magnesium, selenium, iron, zinc and vitamin E, are completely preserved in the “Scandinavian” breads.
Crispbreads are ideal for breakfast, go well with soups, and are also used as a healthy snack: just spread with pate, processed cheese or curd paste and cover with slices of meat, vegetables or fish.
One of the key directions in the near future is sustainable living (в переводе как «устойчивый образ жизни») – encourages people and businesses to minimize their use of the planet’s resources and reduce the damage human interaction causes to the environment. At a more complex level, this direction is called “achieving a zero energy balance with the Earth,” which implies the return of those resources that were consumed by humans. This concept creates new thinking and encourages thinking about what we can do now to live more sustainably in the future, leaving the planet green.
According to PWS research, an increasing number of consumers are adopting sustainable lifestyles, which include purchasing products made from recyclable and recycled materials, avoiding fast fashion, reducing electricity and water use, and other principles. At the same time, the price for consumers remains the predominant factor outweighing the environmental friendliness of the product, i.e. Some Russian consumers are not yet ready to spend more for goods and services that do not have a negative impact on the environment.
Thus, manufacturers can no longer help but respond to new consumer demands. In addition, companies need to maintain competitiveness: despite the regular rise in price of raw materials, produce new products at affordable prices, without compromising product quality and gradually introducing sustainable development methods into production. This approach demonstrates concern for consumers and the environment.
At the initial stage of greening a business, an important step is the introduction of eco-packaging, the process of which is quite long and expensive. Following modern trends, Ramensky Confectionery Plant began a gradual transition to modern packaging solutions. “Scandinavian” breads are now produced in packaging made of high-quality material, convenient and recyclable.
Format EAT-TO-GO
Analyzing the latest trends in healthy lifestyle categories, the company’s specialists updated the design and developed a new packaging format for “Scandinavian” bread. The new design not only emphasizes the high quality of the product, but can even whet your appetite. The line is differentiated by the background colors of the packaging depending on the taste of the bread. On the side of the packaging, the beneficial properties of the product are indicated for instant familiarization and attracting the buyer’s attention.
The packaging consists of a cardboard box, which prevents the product from deforming during transportation. There are 4 bags inside the box, each bag contains two loaves of bread. This format allows you to take the product with you as a tasty and satisfying snack – it will fit into a bag of any size. In addition, packaging is easy for further waste separation.
“Having adjusted to the new market realities, we can say with confidence that the product modernization was successful. Our task was to bring an updated product to the market in the most convenient packaging for the consumer. The product meets all the latest requirements: simple and clear design, hygiene (thanks to individual packaging it is possible to use the product without touching it with your hands), environmental friendliness (100% recyclable packaging), healthy lifestyle trend (contains only natural ingredients), eat-to-go format (easy to take with you), affordable price on the shelf.”
Daria Malenkova, commercial director company “RAMENSKY CONFECTIONERY FACTORY”
BAKER HOUSE is a brand RAMENSKY CONFECTIONERY FACTORY, which has been operating on the Russian market for more than 20 years and is one of the leading Russian manufacturers of confectionery products, which is confirmed by the company’s annual assignment of the “Best Enterprise” status. In the future, the manufacturer intends to move only forward, expanding the range and continuing to give pleasant emotions to its consumers.
RAMENSKIY CONFECTIONERY PLANT, LLC 140152, Moscow region, g. Ramenskoye, e. Kuznetsov, st. Central, p. 180 Tel.: +7 (495) 941 61 29 E-mail: Info@ramkonditer.ru www.ramkonditer.ru
RKK Trade LLC – official dealer LLC “RAMENSKY CONFECTIONERY FACTORY” 121170, Russia, Moscow, st. Kulneva, 3, building 1 Tel.: + 7(495) 221 70 34 E-mail: info@rkktrade.ru www.rkktrade.ru
RAMENSKY KONDITERSKY Kombinat invites you to visit its stand at the 29th International Exhibition of Food, Beverages and Raw Materials for their Production “PRODEXPO – 2022”.
The exhibition will be held from February 7 to 11, 2022 at the Expocentre at Krasnaya Presnya (14 Krasnopresnenskaya Embankment, Moscow).
Exhibition opening hours: February 7-10, 2022 – from 10:00 to 18:00, February 11, 2022 – from 10:00 to 16:00. To visit the exhibition free of charge, it is necessary to register on-line at the exhibition website in advance.
Our stand is traditionally located in Pavilion 7: Hall 4, Stand #B01.
A new product in the assortment portfolio of RAMENSKY KONDITERSKY KOMBINAT LLC – cherry pie KUCHEN is a real gift for modern consumers who appreciate high quality and excellent taste.
This traditional German pie made of airy dough with juicy cherry jam, sprinkled with sugar meringue, fully corresponds to the mission of BAKER HOUSE trademark, which for many years has been acquainting Russians with the best world baking traditions of different countries.
Offering the market confectionery products created on the basis of national masterpieces of different countries of the world, the company every time strives to please customers with unforgettable taste and consistently high quality of its products, while allowing them to touch the culinary traditions of different nations.
Each BAKER HOUSE product is a unique recipe developed by highly qualified specialists taking into account current market trends, using the highest quality ingredients.
The KUCHEN line of pies allows Russian gourmets to make a real gastronomic journey to Germany.
German housewives traditionally prepare a variety of KUCHEN pies for family meals and festive events, and the recipes of this incredibly tasty pastries are passed down in families from generation to generation.
Having selected and tested the best of them, the specialists of Ramensky Confectionary Plant have already introduced German chocolate, vanilla and pistachio pies to Russian sweet tooths, and also offered to try KUCHEN with cinnamon and meringue.
And now, lots of ripe cherries in the pie – a wonderful German pie with cherry jam sprinkled with sugar meringue.
It’s that treat, which is simply doomed to success, thanks to its incredible flavor!
However, the pie is able to attract customers not only by its pleasant taste, but also by its bright modern design.
The design of KUCHEN cherry pie is made in bright colors and continues the style of the whole BAKER HOUSE brand.
It is not easy to win the love and loyalty of the modern consumer. Today their choice is influenced by many factors and the most diverse trends. With a huge choice of offers in any sector of the food market, in order for a product to be in demand, it must have a number of advantages, comply with fashionable consumer trends, and at the same time be of high quality and tasty. In addition, the modern consumer is looking for individuality and emotion in a product.
This year RKK invited Russians on a wonderful journey to the North by launching a line of whole-grain Scandinavian breads under the “BAKER HOUSE” brand TM “BAKER HOUSE”. The product, created by specialists of the companies taking into account the most modern world trends, has no Russian analogues and with premium quality demonstrates quite acceptable price, which is 2-3 times lower than the price of similar products sold by foreign manufacturers.
It is worth noting that simple, ascetic, but very balanced and natural Scandinavian cuisine in recent years has gained recognition and love all over the world. Restaurants specializing in the traditions of Scandinavian countries are now opening all over the world and are often ranked in the top of all kinds of ratings by experts. What to say about Russia, which is very close to Scandinavia in terms of climate and weather conditions. And according to numerous surveys, Scandinavians are among the happiest people in the world. And this is in a land that traditionally lacks sunshine! Perhaps part of the secret of happiness of Viking descendants lies in their special way of life and culinary tradition, and the popularity of their cuisine in the modern world can be logically explained by the desire to comprehend this secret. And with the new line of Scandinavian breads of TM “BAKER HOUSE” it has become much easier for Russians to do it.
In addition, Scandinavian breads of TM BAKER HOUSE fit perfectly into one of the most significant trends that has held its position over the past few years – the Russians’ desire for a healthy lifestyle. According to Nielsen data, more than 67% of our country’s consumers are followers of this trend to a greater or lesser extent, giving preference to products with healthy properties. Scandinavian breads, being a 100% natural product, free of coloring and preservatives, demonstrate a perfect hit in this trend. They are a source of complex carbohydrates, polyunsaturated fatty acids and dietary fiber, the product gives a powerful energy boost throughout the day. It is not by chance that Scandinavian breads TM BAKER HOUSE belong to the direction of healthy food products. At the same time, they once and for all allow you to abandon the dilemma – to choose tasty or healthy, this product combines obvious benefits with a wonderful, slightly unusual, noble taste. Created on the basis of real, proven for centuries, home Scandinavian recipes, these breads have in their composition a dominant amount of grain base, and water and flour are added only for binding, in a minimal amount. Once you try a product like this just once, you will definitely want to eat it again and again. These yeast-free breads can be a great alternative to bread products during breakfast or lunch, they can be conveniently used for making sandwiches and sandwiches with various types of fillings. And as an independent light snack Scandinavian breads are irreplaceable – light and tasty, created from ingredients with high nutritional value: flax seeds, sesame seeds, oat flakes, they do not cause a feeling of heaviness and at the same time give satiety throughout the day. Perhaps, this quality will be especially appreciated by those who adhere to the fasts – during the period of restrictions on meat food, lean Scandinavian breads will be very useful!
Today the line of BAKER HOUSE 180 g Scandinavian breads is presented in two popular flavors: rye and oat bread. Choose what suits you best, but be sure to try both products – the taste will surely not disappoint us. You can even stock up – the shelf life of these natural breads is 6 months. In addition, the product packaging meets the most modern requirements: it not only allows the consumer to fully see the product inside, but also preserves the flavor properties of the product throughout the shelf life. Well, the sellers of Scandinavian breads will certainly appreciate the modern and laconic design, which makes the product stand out on the shelf, as well as the fact that these breads can be displayed both in the section of specialized “Healthy Nutrition” and in the showcase with bakery products. Scandinavian breads TM BAKER HOUSE fully meet the requirements for both categories of products.
RAMENSKY CONFECTIONERY PLANT OOO – is one of the few companies in the industry which for two decades has remained true to its original strategy – to delight the consumer with unique quality confectionery products. to delight the consumer with unique quality confectionery products, allowing us to get true pleasure and expand the boundaries of gastronomic experience. The correctness of this path was once again confirmed at the 27th international exhibition of food, beverages and raw materials for their production “Prodexpo-2020”, beverages and raw materials for their production “Prodexpo-2020”, which took place from February 10 to 14 in the capital ‘ s Expocentre at Krasnaya Presnya.
This year’s exhibition brought together 2 ,664 companies from 73 countries, is rightfully considered one of the most significant events of the food market. Thousands of producers and leading representatives of the expert community from dozens of countries have come to this professional forum for the 27th time. Thousands of manufacturers and leading representatives of the expert community from dozens of countries have come to this professional forum for the 27th time , to demonstrate their products, get feedback and take part in the business program and professional competitions.
Ramensky Confectionery Plant, as one of the leading Russian confectionery manufacturers, showed at the Prodexpo 2020 exhibition its wide range of popular products under the trademarks BAKER HOUSE, KOVIS, DOMASHNY, MASTER OF DESSERT, FUNNY BUNNY, as well as presented new products, which were launched on the market at the end of 2019 and beginning of 2020.
Traditionally, the new products took part in the contest “Best Product”, which was held within the framework of the exhibition itself. According to the decision of the professional jury, the declared products rings TM “KOVIS” were awarded silver medals.
The product undoubtedly deserves not only high appraisal of the professional tasting committee, but also special attention of distributors and consumers. After all, TM “KOVIS” rings are unique products that have no analogues in the Russian market. Recipes and production technology of the product were developed by the specialists of Ramensky Confectionary Plant taking into account modern world trends and taste preferences of Russians. The manufacturer paid special attention to quality, selecting the best ingredients for its products and ensuring constant control at all stages of production, from raw material procurement to packaging. The result of this work is a truly interesting and tasty product with an optimal price-quality ratio: with excellent organoleptic characteristics and premium quality, they are aimed at consumers with average income.
The distinctive feature of the rings is also their innovativeness and compliance with the most current consumer trends. As the modern consumer demands, the novelty allows you not only to enjoy a dessert, energizeyourself, but also experience new pleasant emotions and expand your taste boundaries.
KOVIS TM rings are addressed to those who need to be quickly charged with a wave of positive mood and energy for the whole day. This product, as it is clear from the name, is rings with sweet and appetizing filling. KOVIS TM rings have many advantages. Firstly, of course, it is the excellent taste and the highest quality, and secondly, the abundance of delicious filling of the company’s own production – it takes up a quarter of the product volume. In addition, it is impossible not to mention the convenient packaging of 6 rings each, individually packed. The product is good both for a pleasant breakfast in the morning and for a complete snack in the middle of the working day. With such a “gift” it is pleasant to go to visit – the product is convenient to store and take with you, and the design with a juicy image with a golden crust and tasty filling attracts attention and arouses appetite.
And, perhaps, the most valuable award of the 27th international exhibition “Prodexpo-2020”, were the cup and diploma of the competition – “The Best Enterprise of 2020” for LLC “RAMENSKY KONDITERSKY K ombinat”!
The company has really earned this title with its 20 years of activity. This is eloquently confirmed by the company’s reputation, impressive assortment and the widest geography of sales. But the main thing the company ‘ s products have been in well-deserved demand among consumers for all these years. They are successfully sold in almost all retail outlets not only in our country, but also abroad.
